https://www.youtube.com/watch?v=cYW_dNb42qE
They get it in within the kitchen and within the studio. Meet some younger brothers from New Orleans on the grind.
HOGDAILY, or Home of God Every day, a full-service city wellness/way of life model that sells alkaline water, wholesome eats, and private coaching providers, began out as 4 younger brothers who lived in a 250 sq. foot concrete constructing. Their sleeping quarters consisted of a sofa, a futon, and a queen mattress, with the kitchen, mainly a $40 twin burner plug-in range, actually only a step away from the sofa. The primary 12 months in enterprise, as is the case with many companies, they made little to no cash.
However they persevered, largely partly because of their chief’s hip hop roots.
Shemesh, the founding father of HOGDAILY, grew to become a pupil of hip hop in ninth grade. The son of a nurse and a preacher, he was all the time surrounded by music with substance; his upbringing would later play an enormous function in his personal mission to place out music with substance. As soon as he picked up the mic, the New Orleans born rapper was unstoppable locally; he carried out quite a bit in his teen years, with one among his largest performances being a pre-Essence present alongside American Idol New Orleans finalist David Brown.
Shortly after Hurricane Katrina, Shemesh put aside his musical aspirations to give attention to different issues; particularly, heart-centered entrepreneurship. He set out for a profession in monetary providers. Whereas his school research didn’t final–he dropped out of school a semester after Hurricane Katrina–his studiousness did. He honed his enterprise acumen by means of a street-savy mixture of self-education and job expertise, finding out figures like Jay Z, whereas discovering methods to combine the entire gems he discovered in his six years within the monetary business.
Within the meantime, he picked up the mic at any time when he might, simply to maintain his rhymes–and his thoughts–sharp.
Right now, due to Shemesh’s studious management, the HOGDAILY crew has grown from nothing to one thing. The collective consists of Shemesh, his brother Sanne, the private coach; his cousin Pey, the cook dinner; his cousin Baba, who does landscaping and upkeep, and serves because the crew’s cameraman; and lifelong buddy RazWise, a proficient producer and deliveryman.
FROM L to R: RazWise, Sanne, Shemesh, Pey, and Baba
Accompanied by RazWise’s manufacturing, Shemesh has taken his sound to new heights, perfecting a radio-ready commercialized sound that carries with it a socially accountable and heartfelt, acutely aware message.
Take a look at the primary single, “Cash Buys Time” under.
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