Kendrick Lamar Named Chanel’s New Model Ambassador

Kendrick Lamar has been revealed as Chanel’s new model ambassador and face of eyewear. The primary have a look at their partnership will start this week.

In keeping with Hypebeast, Lamar and Chanel’s vogue home aligned in 2023, particularly across the Met Gala, the place he wore a customized quilted leather-based bomber jacket created by Virginie Viard. The eyewear assortment might be highlighted in a marketing campaign shot by Karim Sadli.