Roc Nation CEO Desiree Perez is doubling down on the leisure titan and NFL’s determination to have Kendrick Lamar because the Tremendous Bowl halftime performer.
Talking with NOLA.com, Perez revealed the choice weighed quite a few components like “who” and “why,” finally confirming Lamar “is the appropriate particular person for the present at this second.”
“He’s had an unbelievable yr, very deserving of the eye,” Perez mentioned. “The Grammys additionally acknowledged that. That’s a part of the consideration for the halftime present. Kendrick’s richness and tradition is known as a nod to New Orleans.”
You may learn the complete interview right here.
As anticipation builds for Tremendous Bowl LIX’s halftime present, a VegasInsider.com survey of over 3,000 NFL followers has revealed their high selections for Kendrick Lamar’s efficiency. Eminem emerged as probably the most desired visitor performer with 20.37% of votes, adopted by Beyoncé (12.71%) and Taylor Swift (12.31%).
Followers additionally ranked “Bit*h, Don’t Kill My Vibe” because the most-wanted music for Lamar’s setlist (12.25%), edging out “Not Like Us” (12.08%), “All The Stars” (9.45%), and “HUMBLE.” (7.39%). The observe was the preferred alternative throughout 21 states, whereas Eminem was the popular visitor performer in 34 states.
Amongst NFL fandoms, 25 groups chosen Eminem as their high visitor performer, whereas “Not Like Us” was the main music decide for 14 groups. Tremendous Bowl LIX’s competing groups, Kansas Metropolis Chiefs followers most popular Taylor Swift as a visitor, with “Bit*h, Don’t Kill My Vibe” as their high music. In the meantime, Philadelphia Eagles supporters picked Eminem as their high visitor performer and “Not Like Us” as their most-wanted music.
You may see the complete survey outcomes right here.